As a Brazilian I can say that Nu did an amazing job in pushing tech into banking and building an unique brand, especially among low-middle class. That said, competition is tough as the large incumbent banks revamp their tech suite mimicking Nu’s simple and user-friendly platform and other local digital banks continue to grow and consolidate their position.
Nu was definitely the first mover, but basically everyone is following their model.
Thank you for sharing your perspective—it adds real depth, especially coming from someone with firsthand experience in Brazil. I completely agree: Nu did a phenomenal job in making banking more accessible and reimagining what a financial brand can feel like, particularly for the underserved. You’re right to point out that the competitive landscape is evolving fast. The real question now is whether Nu’s first-mover advantage and brand loyalty are strong enough to stay ahead as others catch up. I’m watching closely how they defend and expand their moat in this next phase. Thanks again for the thoughtful comment!
Thanks a lot! Always great to connect with others who appreciate a concentrated approach. Wise is definitely an interesting one — would love to hear your thoughts as things develop. Wishing you the best as well, and I’ll definitely keep you all updated!
As a Brazilian I can say that Nu did an amazing job in pushing tech into banking and building an unique brand, especially among low-middle class. That said, competition is tough as the large incumbent banks revamp their tech suite mimicking Nu’s simple and user-friendly platform and other local digital banks continue to grow and consolidate their position.
Nu was definitely the first mover, but basically everyone is following their model.
Thank you for sharing your perspective—it adds real depth, especially coming from someone with firsthand experience in Brazil. I completely agree: Nu did a phenomenal job in making banking more accessible and reimagining what a financial brand can feel like, particularly for the underserved. You’re right to point out that the competitive landscape is evolving fast. The real question now is whether Nu’s first-mover advantage and brand loyalty are strong enough to stay ahead as others catch up. I’m watching closely how they defend and expand their moat in this next phase. Thanks again for the thoughtful comment!
Cool to see someone super-concentrated. And I also have my eye on Wise. Good luck, keep us updated, and have a great day.
Thanks a lot! Always great to connect with others who appreciate a concentrated approach. Wise is definitely an interesting one — would love to hear your thoughts as things develop. Wishing you the best as well, and I’ll definitely keep you all updated!
Nu is one of the most tempting stocks currently
Yes, but everyone has to check for themselves whether the stock fits into their personal portfolio.